
Keren Kaufman
Berlin, Germany
Dressed for Peace is the vision of Keren Kaufman, a Berlin-based founder who couldn’t ignore the growing polarization and despair she saw around her. In the summer of 2024, a simple encounter—seeing a young woman wear “Peace” in English, Hebrew, and Arabic during a time of war—sparked a new sense of hope. That moment planted the seed for Dressed for Peace: a one-woman label using everyday fashion as a gentle act of activism. Keren’s approach is deeply personal and quietly radical. Each collection—shirts, sweatshirts, totes—carries messages of unity, empathy, and the belief that peace is possible, even when the world feels divided. The brand collaborates with people from all backgrounds, putting intention into every design and inviting wearers to stand for something bigger than themselves. Production is made-to-order to minimize waste, using organic fabrics and fair labor wherever possible. A portion of profits is donated to peace-building initiatives, making sure every purchase is a step toward real change. For Keren, dressing for peace isn’t just a slogan—it’s an invitation to act, to hope, and to bring people together, one garment at a time.





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